There are many markets where On-Premise software will continue to dominate total revenue. Most major software vendors offer On-Premise software and nearly half offer both On-Premise and "aaS" products. This hybrid situation is growing as vendors start to offer complimentary "aaS" products. Vendors should strongly consider automating the provisioning and entitlement of OnPrem software and closely aligning it with cloud offerings. In this session, Mr. Thomason will present the business impacts of this initiative, as well as trends and insights from his monetization research, followed by an engaging workshop-style Q&A.
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